The same car in the same place - but 85 years later
On 14 April 1927, the first mass-produced Volvo car rolled off the production line at the Lundby factory in Göteborg. Now, 85 years later, the Volvo Group is one of the world's largest manufacturers of commercial vehicles and Volvo Car Corporation sells almost 500,000 cars each year.
At 10 in the morning on 14 April 1927, sales manager Hilmer Johansson drove the first mass-produced ÖV4 model through the factory gates in Lundby in Göteborg. Now, 85 years later, the same model will pass through exactly the same gates to celebrate Volvo's birthday. Stefan Jacoby, President and CEO of Volvo Car Corporation, and Olof Persson, President and CEO of the Volvo Group, will be behind the wheel. "It's a fantastic car, but it's easy to see how much has changed over the last 85 years," says Stefan Jacoby, who recently premiered the new V40 at the Geneva Motor Show.
The Volvo Group and Volvo Car Corporation are two companies with a long shared history. However, what was at that time one company began as a very unpromising project, because Volvo's founders Assar Gabrielsson and Gustaf Larson had no direct experience of cars or the automotive industry. During its first year of production, Volvo sold a very modest 300 cars.
However, in the following year business really began to take off, when the company also started manufacturing trucks and buses. Even back then Volvo realised that the key to success lay in exports. "Our roots are still very important to us. Around 30,000 of the Volvo Group's 120,000 employees work in Sweden, but 95 percent of our products are sold outside the country," says Olof Persson. The equivalent figures for Volvo Car Corporation are 14,500 employees in Sweden out of a worldwide total of 21,500. Around 87 percent of all Volvo Car Corporation's sales take place outside Sweden.
In 1999, the Volvo Group sold its car business. Since then, the two companies have continued to grow in different directions. Volvo Car Corporation is now in the premium segment and last year sold around 450,000 cars in 120 countries, with the USA as its single largest market. The Volvo Group produces trucks under the Volvo, Renault Trucks, Mack and UD Trucks brands, together with buses, construction equipment, drive systems for marine and industrial applications and components for aircraft engines. With a turnover of SEK 310 billion, the Volvo Group is the world's second largest manufacturer of heavy trucks and Sweden's largest company. The group has production sites in 20 countries and sales organizations in 190.
In honor of Volvo's birthday, Volvo Museum in Gothenburg will keep an open house at 11.00-16.00, April 14. If the weather is fine, a parade to the city center with both new and vintage vehicles will be organized.
Link to Volvo Cars Heritage: http://www.volvocars.com/intl/top/community/heritage/Pages/default.aspx
Volvo Car Corporation reinforces efficiency leadership with new initiatives in model year 2013
Volvo Car Corporation reinforces its European leadership in fuel efficiency improvement by new CO2 initiatives. From model year 2013 the majority of all diesel-powered versions of the Volvo S60, V60, V70 and S80 will have CO2 emissions below 120 g/km. All of the larger cars in Volvo's model range can also be equipped with the new systems Road Sign Information, Active High Beam and Tunnel Detection.
"The conventional diesel and petrol power trains continue to play a major role on the environmental agenda. We continuously improve their efficiency. In the last two years Volvo has brought CO2 emissions from our diesel and petrol model ranges down by 13 percent and in model year 2013 we introduce several new improvements," says Peter Mertens, Senior Vice President Research and Development of Volvo Car Corporation.
New diesel with 136 hp
Volvo Car Corporation extends the diesel offer with a new entry-level 5-cylinder, 2.0-litre turbo diesel in the Volvo S60, V60, XC60, V70 and S80 models.
The engine, which has an output of 136 hp and maximum torque at 350 Nm, will be badged D3. The engine is available both with a manual and an automatic gearbox. All variants except the XC60 D3 with automatic gearbox have start/stop.
The new diesel engine offer also includes the D2 with 115 hp, the D4 with 163 hp and the D5 with 215 hp.
"From now on the DRIVe symbol will not be used for denominating specific car models since we extend Drive-E to embrace all Volvo Car Corporation's sustainability efforts, from production to recycling," explains Peter Mertens.
The new CO2 figures (EU Combined) for manual versions of the Volvo S60, V60, V70 and S80 demonstrate Volvo Car Corporation's leading strength when it comes to fuel efficiency.
|Model/Engine||D2 (115 hp)||D3 (136 hp)||D4 (163 hp)||D5 (215 hp)|
|S60||114 g||114 g||114 g||119 g|
|V60||119 g||119 g||119 g||120 g|
|V70||119 g||119 g||119 g||126 g|
|S80||119 g||114 g||114 g||120 g|
The D2 engine combined with automatic Powershift gearbox comes with the same low fuel consumption and CO2 levels as the manual versions in the Volvo S60, V60, V70 and S80.
"For the first time ever we have managed to bring the fuel consumption in variants with automatic gearbox down to the same level as in the manual versions. Another impressive achievement by our powertrain experts," says Peter Mertens.
New driver support systems
The Volvo S60, V60, XC60, V70, XC70 and S80 can also be equipped with the new systems Road Sign Information, Active High beam and Tunnel Detection.
- Road Sign Information supports the driver by displaying road signs in the instrument cluster.
- The new Active High Beam technology offers automatic switching between high and low beam at the right moment.
- Tunnel Detection automatically turns on the headlight when the car enters a tunnel.
All models with automatic gearbox come with the new illuminated gearshift knob, first introduced in the all-new Volvo V40. The gearshift knob is transparent and LED-illuminated from inside. The pattern is reflected to create an exclusive 3D illusion.
Other model year 2013 news
- A new 5-spoke forged, 18-inch aluminium wheel is available for the Volvo S60, V60, V70 and S80.
- The 11-spoke, 17-inch Saga wheel for the Volvo V70 and S80 is updated with black contrast paint on the diamond-cut parts.
- The Volvo V70 gets an updated grille with glossy black details.
- The brushed aluminium décor for the Volvo XC60 will also be available in the S60 and V60.
The model year 2013 versions of the Volvo S60, V60, XC60, V70, XC70 and S80 will be available before the
Puma Holds Off Telfonica For Epic Leg 5 Win!
PUMA held firm in the face of a relentless attack from Telefónica to clinch an epic Leg 5 victory on Friday, crossing the finish line in Itajaí, Brazil with a winning margin of just 12 minutes after the Spanish team had threatened to complete one of the great sporting comebacks.
After more then 7,500 nautical miles of racing from Auckland, starting with a first-night battering as bad as any in the race’s history and on through brutal conditions in the Southern Ocean and around Cape Horn, PUMA’s Mar Mostro finished in brilliant sunshine at 19:09:51 UTC.
Telefónica, who had been a constant threat to them, followed her in at 19:22:29 UTC for a second place that strengthens their position as overall leaders with five of nine offshore legs now complete.
Both boats were roared home by dozens of spectator boats and thousands of fans lining every possible viewing position on the way in.
It was an extraordinary finish to the battle for first place in a leg that saw five of the six boats forced to stop for repairs.
Telefónica were 400 nm behind the leaders when they resumed racing following a pit stop to work on structural damage to their boat. They quickly began to reduce that gap and when Groupama sailing team were forced out following a dismasting they were suddenly in a two-way battle for first.
PUMA Ocean Racing powered by BERG score 30 points for their win, taking their total to 113 points. It means they are just 34 points behind overall leaders Team Telefónica, despite having been forced to retire from Leg 1 because of a broken mast.
Groupama will reduce the Telefónica lead to 20 points if they complete the leg in third place under jury rig, as planned.
CAMPER with Emirates Team New Zealand, currently carrying out repairs in Puerto Montt in Chile, can get back to within 28 points if they complete the leg in fourth.
As it became clear that PUMA were doing enough to hold off Telefónica, the team's Media Crew Member Amory Ross handed out chocolate treats to the crew, before skipper Ken Read took back the helm to take his team over the finish line.
"We've never seen such an amazing welcome," said an overwhelmed looking Read, who took time to sympathise with his five rivals and their problems over the course of the leg.
"I've never done such a tough offshore leg in my life. It's been pretty intense. Our hearts go out to the crews who have suffered damage. We know what that's like and it's even worse when it's in a place like the Southern Ocean."
Telefónica had been written off after suspending racing for 17 hours for structural repairs inside the Cabo de Hornos National Park on March 31. The team resumed racing at 2133 that same day, more than 400 nm behind the leaders.
Nevertheless, a powerful South Atlantic front that rose from the south propelled Telefónica to within striking range of PUMA within days. Anxiety levels were rising on board PUMA, even after Groupama’s dismasting on April 4, but Read’s men were able to steel their nerves in a long match-race to the finish line for their first leg victory in this edition.
PUMA have had a steady rise since the devastating blow of their broken mast on Leg 1. In the past four scoring events PUMA have finished second three times and now first, with real momentum with the American-based team as they head towards Leg 6 to Miami in the United States.
Abu Dhabi Ocean Racing will ship their boat to Itajaí for Leg 6, while Sanya will rejoin the race in Miami after losing a rudder while leading earlier on Leg 5.