Volvo officially welcomes V60 Sportswagon to Canadian market
2015 model unveiled at Montreal International Auto Show features world-first Cyclist Detection technology
MONTREAL, QC (Jan. 16, 2014) – Volvo Cars of Canada Corp. President and CEO Marc Engelen unveiled the exciting new 2015 Volvo V60 Sportswagon in Canada for the very first time at the Montreal International Auto Show today. Available at Volvo Canada retailers now at a starting MSRP of $39,800, many units have already been spoken for through the pre-sale incentive offered across the country due to high customer demand.
While the V60 follows the rich heritage of safety and utility that Volvo has always stood for, it also marks a bold departure with its elegant styling, intuitive technology, stirring performance, dynamic handling and a luxurious interior that offers a true premium experience.
Since the very first wagon, safety has always been of paramount importance to Volvo and the V60 Sportswagon is no different. New advanced software, including more rapid vision processing and advanced radar technology have made it possible to extend the Blind Spot Information System to include a Lane Change Merge Aid and Cross Traffic Alert. It has allowed City Safety to operate up to 50 km/h and also for Pedestrian Detection with Full Auto Brake technology to now identify cyclists.
Customers can choose from the 250 hp V60 T5 AWD, the award-winning T6 AWD putting out 300 hp, or opt for the aggressive styling and sublime performance of the V60 R-Design boasting 325 hp and 354 lb.-ft. of torque mated to Haldex electronically variable all-wheel-drive with Instant Traction.
The V60 Sportswagon is available with a technologically advanced and fuel efficient four-cylinder Drive-E powerplant mated to an eight-speed transmission. This range of smaller, more intelligent engines feature power curves that give exciting drivability compared with engines with more cylinders. At the same time fuel consumption and CO2 emissions are reduced. Developed completely in-house and produced at Volvo Car Group's engine plant in Skövde, Sweden, the Drive-E family of engines marks a true milestone in Volvo’s history.
Utilizing both supercharging and turbocharging technology, these direct-injection powertrains have been optimized to deliver higher performance than today's six-cylinder units, while offering lower fuel consumption than most four-cylinder engines. These highly sophisticated Drive-E engines have also been designed for future electrification right from the start.
There has been a great deal happening behind the scenes in Gothenburg, Sweden over the past several years as Volvo Cars has made the transition to a standalone company once again. This freedom has allowed significant investment into research and development of future models, strengthening Volvo’s commitment to Vision 2020, a goal that no one shall be killed or seriously injured in a Volvo by the year 2020.
This dedication was exhibited earlier this week in Detroit with the unveiling of the Concept XC Coupe, a design exercise that alludes to the future visual direction of the all-new SPA (Scalable Product Architecture) platform. SPA vehicles will feature world-first safety technology such as Pedestrian Detection in darkness, Road Edge and Barrier Detection with steer assist, Adaptive Cruise Control with steer assist and Autonomous Parking.
Volvo Cars at the 2014 Detroit Motor Show:
Inside out: Volvo Cars reveals versatile interior for the Concept XC Coupé
The 2014 North American International Auto Show in Detroit hosts the world premiere of Volvo Car Group’s (Volvo Cars) new Concept XC Coupé – the second of three concept cars that showcase the company’s future design direction. The interior of the car is displayed on the stand in the form of a 1:1 scale hanging sculpture, making all the details and functionality of the versatile interior visible to all visitors to the stand.
In common with the highly-acclaimed and award-winning Volvo Concept Coupé, Senior Vice President of Design at Volvo Cars Thomas Ingenlath and his team use the Concept XC Coupé to demonstrate the design possibilities of Volvo Cars’ new Scalable Product Architecture (SPA) that will underpin most cars from Volvo Cars in the future, starting with the all-new Volvo XC90 that premieres later this year.
And while the earlier Concept Coupé showcased proportions of a sleek coupé, the Volvo Concept XC Coupé has a strong connection to both an active outdoor lifestyle and Volvo Cars’ aim to offer customers a world-class safety and support package.
“Enjoying a car with great power and capabilities, at the same time as you are safe and protected, gives a great feeling of joy and freedom,” said Thomas Ingenlath, Senior Vice President Design at Volvo Cars.
The Concept XC Coupé is also presented alongside a separate interior sculpture.
“We wanted to create a piece of art which also highlighted the conceptual and innovative stowage area. And to be able to show it to all stand attendees, rather than just those getting close to the car, we created the sculpture in satin white and dark glass that covers the stowage area and extreme skiing equipment. A true piece of art placed in a world of functional design,” said Robin Page, Director Interior Design at Volvo Cars.
The interior sculpture emphasizes Volvo Cars’ philosophy of “Designed Around You” by focusing on how the stowage area is cleverly designed to accommodate customers’ outdoor activity equipment. The sculpture shows how the designers have designed a wet and dry compartment for equipment in a modern and aesthetically clean way.
“The color scheme and modern design language illustrates our connection and influence from modern design products for outdoor activities as being produced by companies such as POC, based in Sweden,” said Thomas Ingenlath. “The part I am most proud of is creating something so unique and fresh in an industry that mostly works to quiet traditional ways of showing new products. To me this is a true piece of art.”
Volvo Concept XC Coupé Wins "Best Concept Car" Award at 2014 Detroit Motor Show
Rockleigh, N.J. (Jan. 15, 2014) - The Volvo Concept XC Coupé won two prestigious design awards this week, further raising the excitement around Volvo Car Group’s (Volvo Cars) new design language. The Concept XC Coupe was awarded the title “Best Concept Car” at the 2014 EyesON Design Awards at the 2014 Detroit Motor Show, while Volvo’s latest concept vehicle also won the award for “Best use of Color, Graphics and Materials”.
The 2014 North American International Auto Show in Detroit hosts the world premiere of Volvo Cars’ new Concept XC Coupé – the second of three concept cars that showcase the company’s future design direction. Like the highly acclaimed and award-winning Volvo Concept Coupé, the Concept XC Coupé demonstrates the design possibilities of Volvo Cars’ new Scalable Product Architecture (SPA) that will underpin most cars from Volvo Cars in the future, starting with the all-new Volvo XC90 that premieres later this year.
“I’m honored and very happy of course. This is very encouraging and it shows that Volvo’s new design direction is appreciated not only by the general public and the press, but also by the leading people in the car design business. And Volvo Cars has only just started its exciting new journey with a brand new design language,” says Thomas Ingenlath, senior vice president design at Volvo Cars.
The EyesOn Design Award ceremony is an annual event that takes place in conjunction with the Detroit Motor Show. The EyesOn Design Award jury contains of a prominent group of designers and from auto makers and academia. For more information, please go to: http://www.eyesondesign.org/auto-show-awards/